You installed WordPress! Now what?

You managed to install WordPress on your fresh domain. I can remember that my first successful installation was very satisfying and I couldn’t wait to turn it into a real and personal website. I can remember installing tons of plugins (features/options) and different themes (designs). I googled and I searched and tried all kind of cool stuff just to see if I could do it.

Before you start doing this, I recommend you to sit back and relax for a moment. I want you to realize that the hardest thing of owning a website is creating content, and not to create a website.

You might think that your website is empty, boring and ugly at this point  but you should rather look at it as clean, fresh and untouched.

Altering the structure, the design or all the options is not the biggest challenge here. For the moment, stay away from tag-clouds, twitter-feeds, social plugins and god knows what, that might look cool to you at the moment. It only will be a waste of time. You have to approach it with a plan, or rather: In the right order.

One thing I recommend you to do before anything else is to go to your WordPress Dashboard, click on ‘settings’ and ‘perma links’. ‘Perma’ is short for ‘permanent’ and it defines the URL (is web-address) of your blog-posts and pages. By default, the location (the web-address / URL) of your blogs or pages is someting like this:
In terms of SEO (Search Engine Optimization), URL’s like that won’t help you very much because they hold no information at all.

Forget all the technical stuff mentioned above, all you need to know is that you should change this setting so that Google will show your website more often in the search results.

Change the settings under common settings to ‘post name’.

Instead of the URL’s will look like

Much better for search engines!



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